Tata Communications will be part of Formula E’s new remote broadcast production workflow for live races after the two companies agreed a new multi-year partnership.
Tata will serve as the sport’s official distribution provider delivering more than 160 live video and audio signals from Formula E races across continents within milliseconds, using 26 media edge locations across North America, Europe and Asia.
Tata Communications’ sustainable remote production solution will transmit and transfer live racing action from over 85 camera feeds and audio channels on each racetrack to Formula E’s central remote production hub in the UK.
The repackaged feeds are distributed to global rights-holding broadcasters and digital platforms leveraging Tata Communications global edge infrastructure, said the company.
Jamie Reigle, CEO, Formula E, said: “Formula E is an intense tour given its on-the-go nature. Tata Communications’ support over the years has enabled state-of-the-art remote production possible, with real-time TV signal transmissions from the race venues to our broadcast centre in London and finally to the audience’s screens. Thus, bringing down multiple logistical challenges, driving cost efficiencies, travel flexibilities for our employee, especially women, and reducing emissions.”