Chyron has announced the launch of its PRIME Scorebug solution, combining broadcast-grade graphics with flexibility and data integration. Built on the PRIME Platform, the solution provides users with the facility to apply the same assets to scorebugs as all other graphics overlays, aiming to boost efficiency and ensure brand consistency. Designed for all sports, the solution includes intuitive operator control orchestration, complete API-based data integration and client specific choreography.
Organisations using PRIME Scorebug alongside PRIME CG are able to benefit from redundancy, as a single system can be configured to run both graphics and scorebug.
Additionally, Chryon LIVE now features what the company said is the world’s most powerful SaaS scorebug. Aiming to meet lower cost broadcast needs, Chryon LIVE now includes purpose-built scorebug graphics, data integration services and dedicated scorebug controls as part of an all-in-oe workflow.
“In working closely with our sports customers across all tiers, it is clear that the scorebug is the most important graphic element of any live sports production. Scorebugs are not ‘just another graphic.’ They have to be highly dynamic and accurate, and enhance the viewer experience,” said Steve Papadakis, senior vice president of sales, Americas, at Chyron. “Our product offerings are always evolving, and are always based on our customers’ priorities, regardless of whether in the cloud, on prem, SaaS, subscription or perpetual licensing.”
Mark Friedman, vice president of sports sales, North America, added, “Prior to today’s official release, several key customers have successfully put PRIME Scorebug through its paces in real world sports events and now use it on a regular basis. From my career in graphics and design for professional sports broadcast, to the commercial conversations I have now with broadcasters and regional sports networks, I know this is an unbeatable solution for scorebugs. We take the simplicity of specialty scorebug products and blend that with the power of PRIME graphics to offer an ideal solution.”
