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ATP Media partners with Deltatre to smash broadcast graphics

Innovative tournament locator maps have helped enhance the storytelling during live broadcasts, delivering 3D maps that bring the geography of the venue to life

ATP Media has rolled out a new set of broadcast graphics, created and implemented by Deltatre.

First rolled out at the BNP Paribas Open in Indian Wells in 2022, the graphics pack was enhanced throughout the 2022 season with several new AI-generated contextual insights, including live rankings from the start of the 2023 season.

ATP Media has integrated multiple data sources into one output, with relevant information used by Deltatre operators to tell the story of the match.

Innovative tournament locator maps have helped enhance the storytelling during live broadcasts, delivering 3D maps that bring the geography of the venue to life. These maps are used during the programmes to keep the viewer informed of the schedule and scores across each court. 

Over the course of the 2023 season, Deltatre’s new graphics will help to deliver 250 days of tennis, equating to more than 17 hours of live tennis every day of the year, including the upcoming Internazionali BNL d’Italia. 

Dominic Gresset, director of production and content services at ATP Media, said: “ATP Media’s partnership with Deltatre has grown from a common goal to create and deliver the best, most consistent output with an engaging graphic package both visually and editorially. 

“It’s of paramount importance to ATP Media to push the boundaries in all aspects of our production whilst maintaining the highest standards across our 60 tournaments each year, to deliver the best tennis production to our broadcast partners and fans around the world.”