Matrox Video and Amagi have announced a strategic partnership aiming to provide broadcasters and media organisations with scalable, efficient content production workflows. Integrating the Matrox ORIGIN software-defined framework into Amagi’s cloud production architecture, the collaboration supports transition to dynamically orchestrated environments, accommodating emerging models such as the Dynamic Media Facility (DMF).
Providing a flexible core video pipeline, framework allows users to scale resources to meet need and adapt infrastructure in real time.
Commenting, Francesco Scartozzi, VP of sales and business development at Matrox Video, said, “This collaboration with Amagi represents a significant step forward for cloud-based broadcast workflows. Together, we are enabling broadcasters to move beyond legacy constraints and toward more flexible, software-defined operations that can adapt in real time.”
“At Amagi, we are committed to driving innovation in broadcast through cloud transformation,” added Srividhya Srinivasan, co-founder and CTO at Amagi. “Working with Matrox Video and leveraging the advanced video pipeline capabilities of Matrox ORIGIN allows us to expand our core technological framework and support highly flexible, scalable broadcast operations.”
This collaboration reflects a shared vision between Matrox Video and Amagi: empowering the industry to adopt software-defined architectures that reduce complexity, improve scalability, and unlock new operational efficiencies for the next generation of broadcast infrastructure.
