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Working Workflows

With broadcasters and content owners moving towards file-based environments, they can now plan their operations to make the best of human and automated resources. Workflows can be designed for maximum efficiency and throughput.

IBC has long supported this with a dedicated Workflow Solutions area. This year it forms part of IBC Content Everywhere Europe, the launch event of IBC’s new venture for everyone involved in content creation, management and distribution.

IBC Content Everywhere Workflow Solutions can be found in Hall 9. The area showcases the productivity and economic benefits available from the disruptive technologies of file-based content management. At the heart of the area is a theatre, which will house a series of presentations on successful implementations of advanced workflows. These will be given by broadcasters and facilities who have put the technology in place, and they will talk frankly on how they have succeeded and the pain points.

All of these presentations are free to all IBC attendees. If you have been upgraded to an IBC Content Everywhere Club Member and obtained your Touch & Connect device, you will be able to access exclusive additional content from your personalised Touch & Connect Portal.

Today on stage at the IBC Content Everywhere Workflow Solutions Theatre you can hear presentations on how major vendors like Microsoft and Telestream have boosted productivity for users.

The day starts with the Advanced Media Workflow Association talking about the importance of standards in delivering maximum efficiency and interconnectivity. Visit for more information