Vice Media has installed a BTS Enterprise channel management system ahead of the UK launch of its Viceland channel, it has been announced at IBC.
Integrated with a number of external systems including playout, EPG and MAM, the software will be used to manage a programme archive and both linear and VoD scheduling.
Viceland, the first Vice Media TV channel venture in Europe, launches on Sky in the UK this month (September).
Rich Williams, analyst, Broadcast Traffic Systems said: “A strength of the BTS application is the ability to tailor workflow to an individual broadcaster’s specific requirements while maintaining a single core application. This allows a broadcaster to achieve a tailored solution while remaining on a standard software version that can be upgraded as new software versions are released.”
Viceland will focus on original lifestyle and culture content for young viewers and will feature a slate of in-house produced UK programming. Oscar-winning film director Spike Jonze is a co-president of Viceland.