PxPixel
StoryMe - TVBEurope

StoryMe

Author:
Publish date:
StoryMe. Karel Verhaeghe&Vincent Lefevre-D5-CT-7717

Video marketing hero Vincent Lefevere said video marketing needs to be about getting, “the right content for the right people via the right channels”. However, he claimed video marketing strategy is often wrong, with people trying to create content that is, “too complex”.

He added: “People are like goldfish; you have six seconds to communicate what you want to say, so pick your key messages carefully.”

10.F42

Related