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Smart apps, and beer

One local Dutch company does not have to travel far to showcase its latest 4K technology developments at IBC this week.

Amsterdam-based TV app developer 24i Media is demonstrating 4K and streaming features of its TV apps created for global broadcasters, pay-TV operators and media companies. Customers so far include RTL, Pathé, Nubeox, FOX Sports and Televisa.

24i engineers multiscreen TV apps in three product lines: Smart Apps, which are custom app solutions to meet any need; Smart VOD, a template-based app engine that allows streamlined and cost-efficient app development; and Smart Operator, a TV Everywhere/OTT solution offering all the functionalities of a set-top box with a unified interface and advanced features for all OTT platforms.

The company said it creates TV apps to suit any screen, from smart TVs, set-top boxes and game consoles through to tablets and mobile phones. It operates worldwide with offices in Amsterdam, Madrid, Buenos Aires and Los Angeles.

24i is also hosting a daily Happy Hour at the show, serving Dutch bitterballen and beer every day at 16:00.