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Q&A: Muriel Le Bellac, CEO, Videomenthe

Has IBC come at a good time for the electronic media industry? Why? 

Yes definitely as a lot of changes occur right now in the way of dealing with media content and expecting to use and view video: it’s becoming the real kingdom of viewing video when, where, how you want with the quality you expect. That means the media industry needs to fulfil such specifications and show it now during IBC.

What do you think are the key developments in, or threat to, your market sector at the current time? 

This is about proposing the same tools you use in your premises to manage your file-based workflow, in the cloud, but interfacing one to each other to be in continuity. Economically, capex and opex should cohabit smoothly and this is the challenge of new solutions on the market. Ease of use, efficiency, elasticity and cost are the keys.

Why should delegates visit your stand at IBC ? 

Videomenthe is demonstrating its web portal Eolementhe allowing the user to build extremely easily his own file-based workflow, including transcoding, quality control, logo and subtitles insertion, etc. All the content is moved in an accelerated and secured IP transfer in and out of our cloud where it is processed. Eolementhe is the continuation of your inside workflow in
the cloud.