Podcasting with video - TVBEurope

Podcasting with video

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The streaming media specialist is making its IBC debut with demonstrations of its end-to-end SaaS platform for producing, managing, monetising and delivering streaming media and podcasts, as well as highlighting new video features in the
cloud-based SGrecast live stream repurposing platform.

Bringing SGrecast’s audio podcast recording capabilities to video, the new extensions enable broadcasters and video professionals to automatically transform their live, linear video streams into podcasts and side channels
for additional revenue-expanding distribution opportunities.

SGrecast’s new live podcasting and video repurposing abilities are designed for content providers who produce live video streams, from TV broadcasters, sports leagues and news organisations to online video personalities and houses of worship. In addition to attracting video-centric customers, SGrecast is also of appeal to radio broadcasters expanding their offerings with video.

Eduardo Martinez, director of technology, StreamGuys, said: “Whether sporting events, talk shows or worship services, today’s audiences expect more options for live podcasting and programming, and SGrecast enables quick repurposing of valuable material. Our new video support is also ideal for expanding the reach of radio broadcasters who augment their programming with live video experiences through solutions such as ENCO’s Visual Radio platform.”

Able to ingest a wide variety of streaming protocols and codecs, SGrecast uses StreamGuys’ transcoding technology to automatically convert audio to the formats and bit rates appropriate for use in live syndication, while a new mechanism enables recording of audio streams in their native formats.

On the video side, SGrecast also provides transcoding technology for live syndication, and is capable of recording live RTMP, RTSP and HLS streams for conversion to MP4 files.

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