A new software platform has been launched at the Access stand, enabling operators to bridge the gap between technology fragmentation and consumer demand for simplicity and universal content across all devices, while also meeting the security demands of the studio.
This new platform enables operators to have better control over content delivery to more devices within the home and to maintain content security across devices, even when using different content protection platforms.
The platform also enables multi-device PVR content viewing throughout the home and allows operators to track consumer content Access. Using the platform, operators can action targeted advertising in both the UI/UX and video inserts based on consumer behaviour. They can also use gateway devices to transcript high value live content for playback on the widest number of devices.
It allows the aggregation of operator content into a single, searchable library to enable enhanced consumer discovery and enables secure out of home Access to personal content, including recorded programming.
In addition, Access will also host use-case based demonstrations highlighting simplified CAS/DRM interoperability, support for standards such as CVP-2 and HbbTV.
The company will also showcase new developments in DLNA and its family of HTML5 TV-centric browsers, that enable operators to launch advanced TV services, across multiple devices, that attract new customers, reduce churn, increase revenues and cut costs.