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Meeting new content challenges

OTT streaming and cloud-based delivery of content has become an industry norm, but it comes with its own set of challenges for content providers.

Verizon Digital Media Services said it has recognised these trends in the industry and has set itself the challenge of enabling content creators, publishers, broadcasters and enterprises to securely and profitably deliver their content to audiences anytime, anywhere and on any device.

The quality demands of this content has forced industry leaders to re-evaluate their traditional TV and content delivery practices, especially when it comes to live
event streaming.

The company’s platform is designed to eliminate the involvement of multiple vendors by taking out the complexity and high costs of encoding content for the internet, apps and OTT offerings, by providing a simple platform that does it all.

At IBC, Verizon is showcasing significant enhancements to its platform and discussing the impact of its acquisition of Volicon, a provider of video capture, archival, compliance monitoring and clip creation workflow for broadcasters.