In an industry that is shifting fast, the dynamics of the industry change. Some of the brightest new ideas come not necessarily from the established players, but from exciting new companies.
IBC is putting the spotlight on some of these new ideas, with a new zone that features companies at their first IBC. You can find the IBC Launch Pad in a new extension to Hall 14.
With the shift to IP for infrastructure, and virtualised software, the innovation is coming from companies who come from the internet and IT sectors. The companies bringing their brand of innovation to the IBC Launch Pad this year are AdSparx, Elmo, KenCast, Malooba, Optispeech, Ripple Networks, Rip-Tie and tv2u.
The IBC Launch Pad is part of the exhibition, located in Hall 14, and is open until the show closes on Tuesday. To discover more about the IBC2015 Launch Pad visit www.ibc.org/launchpad