After signing a multi-year contract with a local channel, Jordan Media City (JMC) set about upgrading two of its studios before the new tenant moved in. The facilities are now equipped with Grass Valley LDX 80 Series cameras, 2 M/E and 3 M/E Karrera K-Frame switchers, an NVISION 8144 router, GV Kaleido multiviewers and all related software and hardware for complete integration.
The focus of the studio upgrade for JMC was ensuring that the solutions were forward-looking and will deliver high-quality broadcast production for years to come. Part of what made Grass Valley solutions right for JMC was the use of the latest digital CMOS capture technology in the LDX series cameras.
"We knew that in order to create the best environment for the channels, and future tenants, we had to embrace new solutions and technology but in a smart way with innovations that will stand the test of time," said Faris Abdullah, Chief Technology Officer at JMC.
Broadcast & Studio Solutions, a Grass Valley systems integrator, helped facilitate an efficient and successful installation of all new equipment in the studio. JMC moved into the newly updated studios earlier this year and is already creating quality content for its customers throughout Jordan.
"After an extensive, competitive technical evaluation, JMC chose Grass Valley, knowing that our family of solutions would be able to meet their needs," said Hany Bartella, Managing Director, Middle East, Grass Valley. "We know that adopting any new technology or product comes with trepidation, but we're thrilled JMC recognised the value of our experience and customer-first culture and made this investment in their future and the futures of their rental partners."