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Here, there and everywhere

IBC Content Everywhere Europe is the event running parallel with IBC2015, as part of a global series of events. It provides a focus and meeting point for everyone involved in the content everywhere concept – online and mobile media, IP connectivity and more.

One of the centrepieces of IBC Content Everywhere Europe is the Hub. This is a theatre and networking area, in Hall 14, which hosts a programme of free sessions and product demonstrations. All IBC visitors are welcome to join in, enjoying the debates and demonstrations as well as making use of the networking area behind the theatre.

Each day the Hub will see two, hour-long sessions at 13:00 and 15:30, tackling key subjects. Today, for example, sees an introduction to virtual reality. A panel of experts will look at the new buzzwords emerging – Cardboard, Oculus Rift, Morpheus, Vive, 360˚ and more – and how they are impacting the technology, creativity and economics of the media industry.

Later, another panel will look at the app business. Apps have become the gateway to online television and video services, as well as allowing traditional broadcasters to extend their brands. How do you create and maintain an effective app presence?

Around these key panel sessions there are a number of short presentations from vendors and users. These look at the latest products and services in connected technologies and the impact they have on the media business.

Also part of the Hub is a Download Wall. Use your Touch & Connect enabled badge to collect session and demonstration presentations, brochures, white papers, data sheets and other background information. Many of the presentations in the Hub will also be recorded and you can see sessions from earlier IBC Content Everywhere Hub events at

All IBC visitors are warmly welcomed to the IBC Content Everywhere Hub. For more information on the Hub, including the programme, visit