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Avid: Exploring all options

Avid recently introduced licensing options for Media Composer | Software, for use on premise or in the cloud, via subscription, floating or perpetual license.

The Media Composer family is now part of the recently re-branded Avid Artist Suite that uses the Avid MediaCentral platform and comprises tools for needs such as video editing, graphics, music and audio post.

“With these new licensing options, we’re fulfilling the commitment we made with Avid Everywhere to enable our customers, freelance creative professionals and large-scale media enterprises alike, to freely choose how they deploy their creative tools,” said Chris Gahagan, senior vice president of products and technology at Avid.

Media Composer | Software subscription licensing provides monthly and annual pricing options starting at €39 a month. The floating licensing options allow large media companies and post houses to purchase a “pack” of shared licenses, starting at €1,499 per seat.

Media Composer | Cloud (formerly Interplay Sphere) starts at €29,100.