ADB, a provider of end-to-end TV solutions, and Power & Tel, a distributor of communications products and provider of supply chain management and logistics services, have signed a master distribution agreement for the Americas.
The agreement is ADB’s first master distribution deal for the Americas and is part of the company’s strategy to expand and provide increased resources, market coverage and expertise to achieve business growth for IPTV. The distribution agreement is said to significantly benefit ADB partners, resellers and customers with greater efficiencies with local warehouses in the US, Canada and Mexico.
Power & Tel will initially be focused on ADB’s IPTV portfolio in the United States, Canada, Caribbean and LATAM, with additional joint business opportunities on the horizon that will help fuel growth for both companies.
“We are very excited to be working directly with Power & Tel, as the company has a strong track record for implementing best processes and systems to support the delivery of ADB products in the Americas,” said Frank Kessaratos, Global Head of Sales, ADB. “Power & Tel has the specific, in-depth knowledge of the market landscape that makes them an ideal master distributor of our products.”
“The goal of both companies it to ensure product availability for immediate deployment.
To excel in ICT, our customers deserve a partner that they can rely on for the right material at the right place at the right time – every time.” said Jennifer Sims, CEO, Power & Tel.
The master agreement with Power & Tel allows ADB to greatly increase its distribution capabilities in the Americas, while continuing to support its current distribution partners in the US.