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ADB enhances its fourth-generation vuTyme IRE solution

ADB has announced details of vuTyme 4.4, a scaleable in-room entertainment system that can support all hotel tiers, from economy to luxury. vuTyme 4.4 is fully customisable and contains three choices of user interface, enabling hoteliers to apply their branding guidelines to unify the look and feel for guests. Each feature-set contains advertising campaigns, digital signage, and local/hotel programme channel.

“With vuTyme, ADB continues to raise the bar on the possibilities of what an in-room entertainment system can and should offer,” said Chris Dinallo, ADB Chief Technology Officer and General Manager, Americas Business TV. “We built vuTyme in 2011 as a solution that would transcend the typical in-room TV viewing experience. Today, vuTyme continues to be digital based, agnostic to video transport and delivery, and built to lower the total cost of ownership. It also streamlines transaction-based processing to enable hoteliers to create new services and revenue-generating capabilities.”

vuTyme 4.4 delivers live TV, VOD, PPV, concierge, digital signage and targeted advertisements; it also offers features such as Searchable Interactive Program Guide (IPG), OTT services access like screencasting from BYOD, direct-to-guest messaging through the TV, local attractions map with QR code, Pause/Rewind/Fast-Forward live TV, and more.