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Everything we know about: Disney Plus

TVBEurope rounds up the latest news and analysis on the Disney streaming service

Disney Plus launched in November 2019 in the United States, Netherlands, Canada, Australia and New Zealand, bringing the company’s top content to millions of homes. TVBEurope rounds up all the key information on the Disney streaming service.

How many subscribers does Disney Plus have?

The service racked up 29 million US subscribers in its first three months, 10 million of whom signed up on the first day.

When will the service launch in Europe and how much will it cost?

Disney Plus will launch in the UK, Ireland, France, Germany, Italy, Spain, Austria and Switzerland on 24th March. The price will be £5.99/€6.99 per month, or £59.99/€69.99 for an annual subscription.

Disney has announced an introductory offer in the UK of £49.99 for a year, equivalent to £4.17 per month, undercutting Netflix’s £5.99 per month basic plan. The offer is available until 23rd March.

How many UK consumers will subscribe to Disney Plus?

The service is predicted to attract up to 7.6 million UK subscribers, most of whom would add the service on top of existing streaming subscriptions.

Will Disney Plus be available with pay-TV packages?

Sky has confirmed it will carry Disney Plus on its Sky Q platform, with NOW TV to follow “in the coming months.” It is not confirmed whether the deal means Disney Plus will be exclusive to Sky, or whether Disney is in talks with other platforms such as BT and Virgin Media.

Telco O2 has signed a deal with the streaming service to be its exclusive distributor in the UK.

In Spain, Telefonica is due to add Disney Plus to its Movistar+ offering; while in Germany, Deutsche Telekom is hoping to offer the streamer to its customers.

Meanwhile Telecom Italia Mobile will exclusively carry Disney Plus on its TIMVision platform in Italy.

Is Disney Plus a threat to Netflix?

Netflix lost 1.1 million US subscribers to Disney Plus in November. In the UK, 2 per cent of Netflix users are considering leaving the service for Disney Plus.

How does the service compare to Apple TV+?

Disney Plus scores higher than Apple TV+ for audience satisfaction in the US, with 76 per cent reporting high levels of satisfaction, compared to 48 per cent for the Apple streaming service.