The Judges’ Prize – one of IBC’s biggest awards – will this year go to FIFA TV for its coverage of 2014’s World Cup in Brazil. It will be presented during the IBC Awards Ceremony which takes place tomorrow night, in the Auditorium at 18:30. All IBC attendees are invited to this free event.
The 2014 FIFA World Cup in Brazil was hailed as both a sporting and a media success. It is estimated that close to a billion people worldwide watched the final between Argentina and Germany.
This year the coverage included many innovations, including a remarkable multi-platform service, which gave viewers the option to look at alternative camera angles, direct their own
slow motion replays, and collect statistics and additional information.
All matches were, of course, covered in HD, with 34 cameras at each stadium. Some games were also shot in 4K Ultra HD and 8K Super Hi-Vision. Some of the 4K footage will be seen at the IBC Awards Ceremony tomorrow.
The award will be received on stage by Niclas Ericson, FIFA’s director of television. He said: “The global football audience is always hungry for more – for more cameras, for more detail, for more replays and for more analysis. In Brazil this year we worked together with our partners to provide more engaging multi-platform content and to develop the language to cover football in high-resolution formats. It was an exhilarating team effort, and I am proud to recognise all those who contributed.”
Ericson will be joined on stage by representatives of 14 partner organisations, led by HBS, the host broadcast organisation. Alongside them will be Sony, NHK, Telegenic, EVS, Deltatre, Eutelsat, Globosat, Eurovision, Netco, Fraunhofer Heinrich Hertz Institute, Boxframe, Dolby and Fujinon.
The IBC2014 Awards Ceremony starts at 18:30 tomorrow night in the Auditorium. Seats are free to all IBC attendees.