Vizrt has announced a new Global Sports unit to lead worldwide business with sport broadcasters, teams and federations, esports, and venues.
Former chief product officer Dr Stephan W. Stadler has been appointed Global Sports president, reporting directly to CEO Michael Hallén.
“Creating a separate team with specialised skillset focusing the sports business follows recent years’ successful growth and will drive Vizrt’s expansion in sports even further,” said Hallén. “Who better to lead than Stephan whose passion and knowledge about the sports broadcasting industry is unsurpassed.”
Stadler added: “The dedicated global sports team will combine commercial sports and product excellence to even better support our worldwide client base in sports, which includes customers such as Star India, BBC Sports and Fox Sports.
“Already the team intrinsically understand the needs and requirements of our sports customers and we believe that increased focus and a dedicated team with industry knowledge will be able to accelerate growth significantly.”
The virtual advertisement business will also fall under the Global Sports team’s responsibility, including Vizrt’s image-based perimeter board replacement solution Viz Eclipse.
Esports will be another focus for the team, led by newly appointed global head of esports Ramon Ramos.