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Fox Sports signs QYou deal

Fox Sports has agreed a programming deal with The Qyou to deliver Q-Sport episodes across Greece, Cyprus, Malta, Turkey and Israel. The 30-minute programmes will feature a

Fox Sports has agreed a programming deal with The QYou to deliver Q-Sport episodes across Greece, Cyprus, Malta, Turkey and Israel.

The 30-minute programmes will feature a mix of short form sports videos, including biking, motocross, surfing, tennis and football.

The deal marks further QYou expansion across Europe following its recent partnership with Ziggo Sport in the Netherlands.

The QYou’s content discovery and analytics engines are designed to monitor emerging sporting trends and provide crucial information that keeps the viewer experience relevant and engaging.

Scott Ehrlich, co-founder and CEO of The QYou, said, “Q-Sport content is designed to showcase the amazing world of short-form sporting achievement that you might not normally see on TV.

“While ostensibly a snack-sized type of content – an intensely exciting few minutes of someone doing something extraordinarily skillful or daring – it has a ‘sticky’ quality when packaged into long-form programming.

“We’re excited to be partnering with Fox Sports to bring The QYou to audiences across the Mediterranean.”