Sony is shipping its first consignment of F65 CineAlta cameras into Europe this week, with UK dealers CVP and Top-Teks receiving the first units of the high-resolution, large-sensor camera, writes David Fox.
So far, there have been about 400 pre-orders worldwide for the 4K camera, which uses a new 8K CMOS image sensor with approximately 20 megapixels and 16-bit linear raw file output capability.
“Sony was committed to bringing the F65 CineAlta camera to market before the spring shooting season began,” said Dave Cheesman, UK Media Channel Manager at Sony Professional Solutions Europe.
“The fact we have already received such a high volume of orders is a testament the F65’s outstanding performance and superb value for money. Clearly the industry has gained a significant appetite for 4K technology and we are proud that dealers such as CVP and Top-Teks have chosen to work with us.”
Phil Baxter, CEO of CVP group commented: “The F65 is the most exciting camera to emerge from Sony over the last ten years and as such we’ve already received substantial interest and many advanced orders. Like us, our clients recognise that the F65’s outstanding 4K image quality combined with CVP’s engineering investment and total commitment to customer support will provide them with the unparalleled ownership experience the highest echelon of Digital Cinematography production deserves.”
Mike Thomas, Sales Director of Top-Teks, added: “The launch of the F65 signals a new era in digital cinematography and as such we’ve invested heavily to ensure we can deliver Sony’s state of the art camera alongside Top-Tek’s trademark top quality service.”
A basic F65 package costs about £60,000 (€72,000), and includes the camera, Sony HDVF-C30WR Colour HD Viewfinder and Sony SR-R4 SRMASTER Memory Recorder.
A second, more comprehensive F65 package for £67,000 (about €80,000) adds the Mechanical Rotary Shutter Option, SR-256S55 256GB SR Memory Card and Sony SR-PC4 SRMASTER Dailies Transfer Unit.
Alongside development of the F65, Sony has also established an alliance partnership with more than 20 companies for integration of F65 production workflow, and over the coming months will be working with CVP and Top-Teks to demonstrate the full capabilities of this camera and its true 4K workflow to customers across the UK.