Discovery Communications and ProSiebenSat.1 are launching a new premium entertainment streaming service in Germany.
The AVoD service, which launches today, is available on the existing ProSiebenSat.1 7TV brand digital platform and app.
The service is launching with nine German terrestrial channels including ProSieben, SAT.1, kabel eins, sixx, ProSieben MAXX, SAT.1 Gold and kabel eins Doku, as well as Discovery’s free to air channels DMAX and TLC. Content will be available free of charge, live and through catch up.
7TV is also planning to launch a Eurosport Zone which will feature selected sports highlights and clips.
Michael Lang, president, International Development and Digital, said: “Today marks the launch of a dynamic and ambitious new streaming service with ProSiebenSat.1, bringing together premium content on the 7TV service across multiple screens.
"This is an exciting new way for millions of German TV fans to watch their favourite Discovery shows and is just the beginning of a dynamic new partnership.
“This announcement is just the start as we work to add more channels and content partners, greater functionality, and enhanced technological capabilities and commercial opportunities in the months ahead.”
Christian Dankl, CEO AdVoD ProSiebenSat.1 Media SE, added: “This first phase of our streaming joint venture will see premium content from Discovery added for all 7TV fans. A new joint technology development for a pioneering streaming service is underway and we look forward to an exciting 2018, when we enter the next phase.”