YouTube has been unofficially crowned the world’s largest media company by analysts at MoffettNathanson.
The video streaming service, which is owned by Alphabet Inc, made $62.3 billion in revenue during 2025, according to data compiled by MoffettNathanson Research, which puts it ahead of Disney’s $60.9 billion.
“Over the next few years, unlike almost any other asset we cover, we strongly believe that YouTube will be a major beneficiary of both the structural tailwinds and headwinds facing technology and media companies,” said analyst Michael Nathanson in a note to clients.
He added that YouTube is not facing some of the major challenges brought about by artificial intelligence and declining revenues that other media companies are dealing with, enabling it to “keep growing for the forseeable future”.
“The continued development of GenAI will help creators produce even more impactful content that will be increasingly better targeted and better monetised by other AI tools,” said Nathanson.
