Google has revealed Flow, its AI filmmaking tool, has created 100 million videos since its launch in May.
The tool includes Veo 3, the company’s advanced AI video model, which includes audio, including background sounds, sound effects, and spoken dialogue.
Speaking to CNET, Elias Roman, senior director of product management for Flow in Google Labs, said Veo 3 has enabled more people to use AI to create videos, without having to “stitch together” a toolkit.
“To be able to do the Foley [ambient sounds], the sound effects, the soundtrack, the dialogue, all of that, and not make the user think about each of those modalities in a specific way, I think, is a big unlock, too,” he added.
Roman revealed the company is working on extending Veo 3’s capabilities to “lower the barriers” so that even more people can use the technology. “We can raise the ceiling on what kind of stories can be told through video,” he added.
“Some of them are going to be funny and silly, like wild street interviews or Yeti ASMR bloggers, and some of them are gonna be really powerful.”
