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ToolsOnAir and partners form Open Workflow Network

12 April 2012
ToolsOnAir and partners form Open Workflow Network

ToolsOnAir, Vidispine, Object Matrix and Archiware have come together to address the challenge of accelerating the movement of the broadcast industry towards open, interoperable, cost-effective solutions. The founding companies of Open Workflow Network are working together to ensure that their products integrate, providing end-to-end systems that offer customers workflow choices that are not currently available. ToolsOnAir’s solutions can be deployed using standard, easily available Apple hardware and out-of-the-box video cards to deliver ingest, playout and real-time graphics. In co-operation with workflow solutions architects from Mediasmiths and the Vidispine Backbone offering, they are now introducing an end-to-end workflow solution including a scalable Media Asset Management module. Object Matrix provides near line archive solutions that are not tied to proprietary platforms or formats. The team at Object Matrix designed MatrixStore, its flagship product, with collaboration and open technologies at its core. It provides an open API that does not require partners to pay for expensive partnership programmes with restrictive licenses. "When we set up the Workflow Innovation Group with Mediasmiths and Vidispine, the aim was to listen to end users and build a list of the key workflow challenges that they face, now and in the future," said Nicholas Pearce, co-founder of Object Matrix. "The formation of the Open Workflow Network enables vendors to cooperate and collaborate in order to rise to those challenges.” Archiware’s flagship backup and archive application, PresSTORE P4, is also hardware and OS agnostic, and can be deployed on any infrastructure from a Mac Mini to hosted server farms. Erik Åhlin and the team at Vidispine contribute a next generation media asset management (MAM) backbone. It includes all the traditional functions expected of a MAM, adding a robust and well-documented API for others to utilise and innovate on top of. "We really believe it´s time to change the perception on what a MAM is, how quickly it can be deployed, and its core role to file-based workflows," said Åhlin. "This group of companies is well suited to lead the charge towards the next generation of solutions." Steve Sharman, CTO and co-founder of media technology services company Mediasmiths welcomes the formation of the Open Workflow Network. "We share the vision of effecting workflow change and transforming the way content is made through the use of innovative, open technology solutions," he comments. "This new commitment to pushing the open agenda and partnership by our friends in the OWN can only be good news for the industry. We’re looking forward to working with them on new offerings to meet the needs of our clients." www.toolsonair.com


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