Sky Sports wins live EFL rights12 September 2017
Sky Sports has signed a new deal to broadcast live English Football League games until 2024.
The new agreement means that from the start of the 2019/20 season, Sky Sports Football will show up to 183 matches exclusively live each year in the Sky Bet Championship, Sky Bet League One, Sky Bet League Two, Carabao Cup and Checkatrade Trophy – a 26 per cent increase in the number of games on our current deal.
The deal will also see the amount of EFL midweek matches broadcast on Sky Sports’ interactive and digital platforms rise from 145 games currently to over 260. The additional midweek games will also be available across the EFL iFollow streaming service.
Barney Francis, Sky Sports managing director, said: “Securing the EFL strengthens the Sky Sports service even further with the rights that matter most to our customers. This follows similar enhanced deals with Sky Sports becoming the exclusive home of F1 from 2019 for five years, and the only place to see England home cricket and the new domestic T20 competition live through to 2024.
“Viewing of live EFL games grew by 12 per cent year-on-year last season, and is up a further seven per cent so far this season. Fans value our live EFL coverage and we are delighted to be able to offer even more in the coming years.”
EFL chief executive Shaun Harvey added: “In agreeing a deal over five seasons, it delivers a guaranteed increase in the level of income distributed to EFL Clubs from 2019/20 and long-term financial certainty was an absolute priority throughout this process. It is a partnership that as well as having mutual tangible benefits, allows the EFL to maximise reach and exposure for its competitions, alongside providing further opportunities for Clubs to generate additional incremental revenues through iFollow.”