News Production & Post

SGL delivers Avid workflows in Russia

14 October 2013
SGL delivers Avid workflows in Russia

Russian broadcaster VGTRK has boosted its archive workflows with the installation additional technology from Software Generation Limited (SGL). The installation included a workflow integration between the broadcaster’s Avid Interplay media production and asset management system and SGL’s FlashNet archive.

Prior to installing SGL FlashNet VGTRK used a time-consuming manual process based around tape and data workflows. Now it can take full advantage of an end-to-end, tightly integrated tapeless workflow.

This workflow enables operators to send material directly to the SGL archive using Avid production tools or to define automatic rules in the Avid Interplay system requesting material to be archived without any further interaction. Operators can also restore material directly using the Avid production tools, or partially restore content such as short 10 or 20 second clips from any SGL archived material. Other benefits include faster access to the archive, simplified search functionality within the archive and off load online storage.

Raj Patel, SGL product manager, said “SGL and Avid have enjoyed a close working relationship for many years, and we are delighted to announce this sale as part of our integration with Interplay. Our content storage management solutions are built around an open system architecture designed to enable seamless integration of the archive with all other systems in a customer’s installation, regardless of their size, operations or workflows. This ensures that the archive appears as a transparent storage area available to every user in all departments from within their day-to-day applications.”

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