Moving cross platform20 June 2011
Understand how your business or content fits into “content everywhere” across multiple platforms at the IBC Connected World – a fusion of mobile and IPTV specialists whose explosive market impact ripples throughout the whole of IBC. The IBC Connected World will also incorporate the Exhibition Business Briefings and Demonstration Area, dedicated to case studies and sharing experiences within the sector.
As internet connected devices penetrate the market at explosive pace, consumers are beginning to find, interact with and even create media in radically different ways. Smart phones, games consoles, netbooks, connected TVs and tablets are making content available on-demand and with an unprecedented degree of personalisation. As content goes cross device, broadcasters and producers need to examine the changes in consumer behaviour in order to adapt their business models and keep in touch.
In 2011, the IBC Connected World will bring together the companies, technologies and leaders shaping the business of ‘content everywhere’ under one roof in Hall 13 and provides IBC attendees with the chance to view the multitude of exciting opportunities being created for the electronic media industry by IP, broadband and mobile distribution.
For more information on IBC Connected World, click here.