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MBC invests in Ross for HD upgrade

29 August 2007

MBC Group in Dubai, United Arab Emirates, has purchased a Ross Video Synergy 3 MD-X production switcher to upgrade its facility to high definition. Installation and integration will be by Salam Media Cast Dubai.

The Synergy 3 MD-X switcher will interface and control Sony’s VTRs and Router, and is also equipped to control the Avid iNews System, and Avid Airspeed for playout and ingest.

“We have had a great experience with Ross switchers in the past, they’re reliable, easy to use, and flexible,” said Omran Abdallah, senior broadcast manager, MBC. “We are confident with our decision to go with Ross for our HD upgrade.”

“We are pleased the MBC group has invested in Synergy Multi-Definition technology for their upgrade,” said Saeid Nejad, regional sales manager, Middle East, North Africa, Ross Video. “The Synergy 3 MD-X is a great choice for demanding newscasts. Synergy is equipped with a full set of device interfaces making it easy to streamline productions and provides integrated control over the equipment in the studio.”

The Synergy MD/X and Vision series are fully equipped multi-definition production switchers supporting a wide variety of SD and HD video formats. Synergy MD/X and Vision are based on the latest technology in both hardware and software offering a readiness for the future.

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