Liga-TV and Orad deliver Premier broadcasting4 September 2013
Orad and Liga-TV, a media rights management company and official broadcaster of the Russian Football Premier League (RFPL), have developed a graphics platform to present complex football statistics.
The platform allows millions of Russian football fans to see, in realtime, full-screen and lower-third graphics presenting football stats, displayed live from the studio during the games themselves, as well as in pre- and post match shows.
“We looked for a solution that would showcase our graphics and statistics, and bring Russian football production to the highest international level,” commented Ilya Gerkus, CEO of Liga-TV. “Now, our spectators can enjoy lots of interesting facts presented in an exciting way. We are very happy with the result and looking forward to working with our partners.”
The Russian Football Premier League broadcasts use Orad’s sports platforms and Motion Path’s graphic templates to display lineups that include clips of the players, yellow cards and team captains, group and player comparisons, referee statistics and a ‘smart’ game calendar showing upcoming games, with more information available on its Nash Football channel. The clocks also provide statistical information during the game.
“The development of realtime graphics for sports is a complex task, both creatively and technically,” said Anton Maximovsky, CEO and president of Motion Path. “We believe that we managed to push the traditional boundaries of realtime graphics by designing a package for RFPL that looks like high-end post production material. Orad’s realtime platform and its sophisticated authoring tools provided us with a great degree of artistic freedom. As a result, RFPL received an aesthetically rich and sophisticated package with the Nash Football brand being the core element. The end product featured a wealth of interesting data, communicated clearly with a dynamic and rich look.”