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Ivory building ContentAgent sales

9 September 2016

At last year’s IBC, Root6 Technology entered into an agreement with Paris-based European sales representation firm Ivory to manage its presence in France, Belgium and Luxembourg, and to build sales of its ContentAgent workflow management and automation system.

One year on, Root6 reported that Ivory has ‘surpassed its expectations’, providing market insight and increasing sales of ContentAgent tenfold.

During this period, ContentAgent, as well as CardAgent for automated ingest and processing of camera card media, has been adopted by customers such as the European Commission, TF1, Elephant & Cie, M•Media, BTI Studios, AB Group, AMP-Visual and Eliote to manage file-based workflows from card ingest to 4K transformation and multi-platform distribution.

Julien Gachot, founder, Ivory, said: “We were very excited when Root6 Technology turned to us to help them accelerate the adoption of its cost-effective file-based management and automation tool.

We were looking for such a platform to add to our portfolio. The success of ContentAgent is due to how well it solves the pains our customers are facing as they transition to file-based workflows and delivery.”

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