Learn what strategies leading broadcasters, telcos and cable companies are deploying to counter the threat of cord-cutting from customers attracted to new over the top internet-delivered content.

All this and more will be discussed within the IBC2011 Conference Business of Broadcasting stream, featuring John Cassy, head of 3D channel, Sky, and Spencer Stephens, senior vp, Sony Pictures Entertainment.

For a comprehensive breakdown of the conference programme, please visit the IBC website here.