From assets to insights26 July 2016
The TVBEurope supplement: ‘From assets to insights’, in association with Sony, is now available for download.
The supplement will analyse how taking control of an entire media operation – and not simply managing content – is what is key to driving business benefits within the media industry today.
The supplement is one of many e-books available on the TVBEurope website, sitting amongst a host of other thought-provoking leadership content.
For Sony, media operations management (MOM) is about tracking, managing and optimising processes related to content to deliver business benefits. The supplement looks at how, in a more competitive and diverse media market, agile and more elastic operational models are being sought to truly achieve transformational growth.
It will also explain how the only means of delivering real operational benefits from these lies in how you adaptably manage your entire media operation, especially in time and budget-critical areas like news broadcasting.
‘From assets to insights’ is available to download here.
Sony is also offering the opportunity to win an Alpha 7s ii here.