Diva Cricket launched for sports season11 July 2013
The Diva Cricket video player has been unveiled by deltatre in time for two of the sport’s largest annual events, the ICC Champions Trophy and the Ashes Series. Diva Cricket is a DVR-type player and includes statistics and editorial content for cricket fans.
Built on deltatre’s video asset processing system FastForward, Diva Cricket is available on the web as well as iOS and Android platforms for tablet and smartphone, and has been integrated into the digital offerings of broadcasters such as Sky Sports and STAR Sports.
Features include Illustrated Timeline Navigation: editorial timeline markers to signify key moments in play for easy navigation, and Related In-Screen Video, allowing users the ability to watch related video-on-demand clips in-screen without interruption to live play streams. Diva Cricket also features Live Scorecard & Game Statistics and Editorial Tools, including built-in commentary and social media integration.
“Few sports possess the wealth of statistical data that cricket does,” said Paul Bristow, chief commercial officer at deltatre. “Therefore, it was natural to bring Diva’s elegant data and video synchronisation capabilities to create an immersive experience for the hundreds of millions of cricket fans worldwide.”
The larger Diva product line has been used by 10 rights holders in their coverage of major sporting events and includes: Diva Football, Diva Rugby, Diva Multisport, Diva Core for general sport and non-sport specific feeds, and Diva SDK, designed to integrate into existing rights holders’ video platforms.