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Cobalt acquires ImmediaTV

9 September 2016
Cobalt acquires ImmediaTV

Cobalt Digital has acquired ImmediaTV, a Silicon Valley company focused on IP-centric video-processing solutions.

It works on both openGear and stand-alone formats for broadcast, live event, streaming, and IPTV applications. It designs and manufactures high-performance MPEG-4 AVC video compression, digital video transport, and digital video processing equipment with a ‘balanced’ blend of broadcast and internet features.

The two companies have worked together closely for several years, creating bundled solutions for mutual customers. By acquiring ImmediaTV’s products and video-compression expertise, Cobalt plans to accelerate the growth of its IP product line.

“ImmediaTV is a respected broadcast-industry brand and a well-established openGear vendor with a large and happy customer base. Sharing our customers and using the same platform creates synergy that will help increase sales, grow revenue, and reduce costs,” said Bob McAlpine, executive vice president of sales and marketing at Cobalt Digital.

“Not only that, but we have great admiration for ImmediaTV’s engineering talent, who are veterans in the broadcast and network-equipment industries. We’ll be able to develop compression products more quickly and with superior features and benefits in order to meet demand as the industry transitions to IP-based signal transport.”

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