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IBC Focus

Chris Crump, senior director of sales & marketing, Comrex Corporation

13 September 2014

Has IBC come at a good time for the electronic media industry? Why? Comrex has been innovating for over 53 years and we continue to develop new technologies with the aim of helping broadcasters create better content. IBC is a great opportunity for us to share our latest advances with our customers and distributors. Given the massive amount of choice that the entertainment consumer is barraged with, it only stands to reason that content creators must find the best methods by which to differentiate their product. IBC’s platform has never been more relevant.

What do you think are the key developments in, or threats to, your market sector at the current time? 4G LTE and VoIP technology have been fundamental to the success of our current product line up just as IP technology touches every aspect of the M&E business. Developments in wireless technologies as well as improved encoding technologies will be key drivers in the way we continue to improve our products as well as develop new products in the future.

Why should delegates visit your stand at IBC? Our LiveShot Video IP Codec has changed the way television broadcasters do live shots by offering return video, two IFB returns and a cue channel in addition to the very low delay HD/SD video it can send to the studio using multiple IP networks (3G/4G/WiFi/SAT/wired broadband). STAC VIP is a VoIP Call Management system that integrates a new technology called WebRTC that is poised to change the way we all communicate.  It’s definitely worth taking a moment to learn about these industry-changing developments.

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